15 Proven Ways To Increase Employee Loyalty

Loyal employees are the best kinds of workers. They appreciate their jobs, solve everyday problems, and keep motivation high on your team.

You know what sets these employees apart, but do you know how to find and keep them?

Employee loyalty starts at the beginning of your hiring process and ends with the way you treat your team on a moment-to-moment basis. These 15 proven methods can help you to increase loyalty in your organisation, transforming your business one team member at a time.

1. Be Selective

Just as with dating, not every person is going to be a good fit for your organisation. By reviewing resumes, you can weed out candidates who don’t exhibit the traits you want in an employee. From the get-go, be selective in the hiring process.

2. Ask Employees to Help Interview Candidates

Every hire should exhibit a strong work ethic, the drive to improve, and a willingness to contribute to a team. Your star employees are often the best judges of a job candidate’s character. Ask your stand-out team members to help participate in interviews and weigh in on the decision.

3. Increase Employee Engagement

Seventy percent of employees are not engaged at work — they don’t feel connected to their employer and lack any passion for their job. Managers can flip this kind of disengagement by making work meaningful. Connect day-to-day tasks with the mission of your organisation.

4. Plan Weekly Check-Ins

If you or your manager checks in with each employee on a weekly basis, it’s easy for you to tackle any potential reasons for leaving before they arise. Regularly schedule short meetings with your staff to touch base about their goals and job satisfaction.

5. Look For Feedback

Real feedback from your employees is crucial to building a happy work environment. Entrepreneur suggests that bosses ask their team members these creative, thoughtful questions to help nurture a two-way dialogue:

  • “If you were in my shoes, what would you change tomorrow? Why?”
  • “What are you hearing clients (or customers) say about our business?”
  • “What do you enjoy most about your job? Least?”

6. Share Constructive Criticism

Instead of putting employees down, create a workplace where constructive criticism helps people improve. Frame practical advice in a positive way, always with the best interest of your workers and organisation in mind.

7. Celebrate Employee Milestones

Celebrating work anniversaries shows that your company values long-term team members. Foster loyalty with a meaningful recognition program — a small bonus and ceremony in front of peers go a long way.

8. Offer Stress-Relief Training

Research cited in Harvard Business Review found that workplace stress “leads to an increase of almost 50% in voluntary turnover.” Hire an expert to help your employees learn a few powerful stress-relief tactics such as mindfulness training.

9. Change Up Responsibilities

When employees work in entry-level jobs as dish cleaners or bussers, it’s easy for them to get bored with the tasks. Try to mix it up. Ask an employee to pick up the job of their choice for an hour just for fun.

10. Pay Living Wages

If employees are mired financial struggle, they’re not going to be able to fulfill their commitment to work. Instead of trying to save money on payroll, look for other opportunities to balance your company’s budget. You’ll see the benefits in a loyal and productive workforce.

11. Create Growth Opportunities

When companies “help workers acquire new skills that support their professional advancement, they often win those workers’ commitment—and attract loyal new employees,” says Lauren Keller Johnson. Train team members in the area of their choice, and create multiple avenues for internal promotions.

12. Add Some Benefits

According to CBS News, more employees receive free meals and snack at work than health care and retirement benefits. Although it can be a costly upfront investment for shift-based employers, some form of benefit — a health care stipend or discounted plan — incentivises workers to stay on with your organisation.

13. Appreciate Your Staff

Your staff members are your biggest asset. Imagine if you treated them that way? The more that your team feels appreciated, the more likely they are to stay at your company. During your conversations with team members, always recognise their contributions.

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14. Focus on the Role of the Manager

When employees leave their jobs, it’s most likely because of negative relationships with their direct supervisors. Be discerning when picking managers, and train them in neutral communication, compassionate management, and strong boundaries.  

15. Encourage Work Friendships

When employees have friends at work, they stay at their jobs for longer periods of time.

These cooperative relationships support mutual accountability and support well-being on the job. Within certain boundaries, support friendships in your organisation.
These 15 tips will set you in the right direction as a business owner and employer. By emphasising the positive experiences of your team members and offering tangible benefits to employees, you can create a company that values workers. Encouraging individual loyalty rubs off on customers, too — don’t underestimate its impact on your bottom line!

15 Proven Ways To Increase Employee Loyalty